Services

Experience Design

Design that turns traffic you're already paying for into revenue.

No fuss. No fluff. Just design that converts.

You don't need a redesign that looks good in a portfolio and does nothing for your numbers. You need every page, screen and step working harder for the traffic you're already paying for. Together, we design and test the experience across your site, product and customer journey, judged the same way you judge everything else: by revenue. If it isn't moving your number, it goes.

Ready to see where your experience is losing customers?

Get a UX audit

What is experience design?

Experience design covers UX (user experience), UI (user interface), CX (customer experience) and CRO (conversion rate optimisation), how your site, product and customer journey look, feel and perform. No mystery, no magic, just designing and testing the experience that turns visitors into customers, and customers into repeat customers.

What we do

  • UX and UI design

    Interfaces designed around how your customers actually behave, not internal opinion, built to be used and not just admired.

  • CX mapping

    Mapping the full customer journey across every touchpoint, to find the friction points actually costing you customers and revenue.

  • Conversion rate optimisation

    Structured testing of your key pages and flows, so decisions are backed by data, not the loudest opinion in the room.

  • Design systems

    Scalable, consistent design foundations that let your team move fast without starting from scratch every time.

How we run experience design

  • Diagnose

    We find where your experience is losing customers, and where it's underperforming.

  • Prioritise

    We rank fixes and tests by expected impact on conversion and revenue, not opinion.

  • Execute

    We design, build and test it, alongside your team. No black boxes.

  • Prove it

    You see it reported against conversion rate and revenue. Not aesthetics.

FAQ

Frequently asked questions

  • How much does experience design cost?

    Experience design is typically priced as a fixed project fee or an ongoing retainer, depending on scope, whether it's a redesign or ongoing optimisation. Get a quote for a number specific to you.

  • How long does it take to see results?

    Individual tests can show results within weeks; a full redesign typically takes 6 to 12 weeks depending on scope, with testing continuing after launch.

  • What's the difference between UX and CRO?

    UX is how the experience is designed; CRO is the ongoing, structured testing of that experience to improve conversion. We treat them as connected, not separate, disciplines.

  • Do you do full redesigns or just optimise what we have?

    Both. Some clients need a full redesign, others need targeted optimisation of existing pages and flows. We scope it to what will actually move your numbers.

  • Will this slow down our development team?

    No. We work alongside your existing team and development resource, or can build it ourselves through our development service.

Why choose Conversation Lab for experience design

You get senior operators, not junior account layers, designing and testing your experience, tied to your revenue, not vanity design.

Your experience will get our full attention as we continuously optimise for growth.

Smarter Strategy.
Stronger Results.

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