Conversation LAB Blog
Digital creative agency Conversation LAB has banked the global financial account Exchange4Free. Conversation LAB has been appointed across a wide range of digital activity for the company, including heavy technological development on the website, mobile site, and apps as well as organic search engine optimization and bought media platforms. Mark Lawson, Exchange4Free, founder, and CEO stated: “Conversation LAB have the proven credentials of deep digital to strategy and communications working on large blue chip clients. The fact that they have a national and global footprint, and the senior management team have international banking experience was a deal clincher for us.”
Exchange4Free has offices in South Africa, UK, Australia, Canada, Israel and Switzerland and is focused on hassle free, commission-free foreign exchange deals for both private and corporate markets. The entire transaction can be delivered online putting it at the forefront of innovation in the international money markets.
Commenting on the new business win, Kevin Power, managing director of Conversation LAB said: “We celebrated our 4th birthday last week, and what better way than to add a global financial services client to our roster! We are hugely proud to be given this opportunity by the team at Exchange4Free and plan to build on their already massive success in the Forex market.”
Nick Alers, head of Search and Media at Conversation LAB stated; “We are like-minded, entrepreneurially-led businesses that share the same ethos, so we are confident our relationship will be a great success. The global search space is highly competitive in financial services and we are relishing the challenge to deliver knockout results for Exchange4Free.”
Work will be serviced out of Conversation LAB’s UK, Johannesburg and Durban offices and is already underway.
Durban-based agency, Conversation LAB, has grown from a four-person shop to a 40-person agency in little over three-and-a-half years. It was launched on 1 August 2012, when three TBWA\Hunt\Lascaris staffers broke away from that agency.
Read all about the journey here.
Conversation LAB has secured tyre brand Dunlop Tyres as a client. We will manage all brand conversations and content across multiple social media platforms, as well as digital campaign development and online activations.
Digitally focused creative agency Conversation LAB adds household favourite Laager Tea4Kidz, the market leader in children’s tea, to their growing stable of FMCG clients.
Conversation LAB wins Renew
Conversation LAB shines with market leader Inecto
Conversation LAB has been appointed as the digital agency of record across the full range of Inecto Hair Products which include Inecto Originals, Inecto Colours and Inecto Plus. (more…)
We’re already well into the swing of things, with new work and new faces here at the LAB!
Here’s how Black Friday and Cyber Monday perform in the world of marketing. P.S. We also show you where to find the best Cyber Monday deals in South Africa!
With gaming, smartphones, 3D videos and storytelling apps, we can now travel, shop and enter video games in a revolutionary way. Read more about how this virtual world is taking over our reality. (more…)
It’s true. Animals, particularly cats, rule the internet. If you don’t believe us, check out some of social media’s most famous cats and best animals to follow on Instagram. (more…)
The Red Planet has had many of us pondering the question, is there water on Mars? A recent study revealed that there is. It turns out the water may have originated from lakes and streams on the planet. Read more about Mars here. (more…)
It’s been ages since the software giants, Microsoft, launched a new device. Tomorrow in a live stream announcement, they’ll divulge their next biggest reveal since Windows 10. Watch this space and learn more here. (more…)
September 27’s Super Blood Moon has been dominating social media. If you missed it, don’t worry, Instagram captured it for you. This phenomenon occurs every 32 years, so you’ll be waiting until 2033 to see the next one. In the meantime, you can learn more about it and check out the pictures here. (more…)
With a total number of 1,216,611 tweets tweeted, the Apple event caused quite the stir on social media. Siri and Apple TV joined forces, photos gained motion with Live Photo and the new 12.9 inch iPad pro was launched! If you didn’t catch the whole 2 hour live-stream, check out more about their announcements here.
Mobile is the way of the future and you need to know how to protect your device. Many people have come to accept security on their computers as the norm yet still overlook mobile phone security.
Check out these security tips for iOS and Android devices to help keep your personal information safe from hackers and identity theft.
The Commonwealth Games were first held in Hamilton, Canada in 1930. Now they’re making their way to Durban in 2022! Durban is the first African city to be awarded this four yearly sports event. Learn some more and test your knowledge about the Commonwealth Games here.
Apparently animals are the real geniuses. It would seem that they’ve been the inspiration for many of our greatest technological feats. Prosthetics, Velcro, Skin grafts – they all began in nature.
Have a read through these articles and see just how innovative the animal world truly is.
The Loeries are in Durban this year! Take that, Cape Town. This week’s Killabite will feature all the information you’ll need for this year’s event, last year’s results and some help for next time. (more…)
It was our third birthday on Saturday and if you didn’t get us a gift, it’s not too late. Here are some gifts we’d dig to have. Smartphone Laser Tag, because really, we’re all big kids, and who doesn’t love a game of laser tag! A Desk Cup Holder, because as an office we consume an impressive amount of coffee, so anything that stops our precious coffee from spilling everywhere is essential. And finally, a 3-in-1 Breakfast Station because with our minions fed, we can continue producing award winning media content. Happy shopping! (more…)